amazon keyword research

What Exact Keywords I Need To Be On Top Amazon?

Posted Posted in amazon advertising, amazon sponsored product ads, ecommerce, eCommerce Catalog Management Services, eCommerce Services, Keywords Research

Keywords are literally the base of online marketing and potential purchase on every digital merchant hub, especially on Amazon. As a successful business owner, you must keep a good focus on Amazon Keyword Research. It is an integral part of the entire process of product branding & ensuring its sale on this giant online shopping platform. Consequently, you should be abreast of the exact keywords required to occupy the top position on Amazon.

Manual Campaigns – Keywords Research

How will you find the best keywords in manual PPC ad campaigns? There is a good process to excel in the task of Amazon Keyword Research. You should add to the bids in order to keep good hold on those keywords. The idea of enhancing keyword bids actually helps in improving the placement of your PPC ads. It also assists you in getting the topmost places for your Amazon PPC ads to remain highlighted.

On this ground, keywords that are best relevant to your products would be the right converting keywords.Such keywords are defined to be the long-tail keywords that carry more than two or three words. These descriptive keywords are likely to delineate the features of your products or brand. Using such keywords, you can get high conversion rates from well-informed online shoppers. These online buyers usually look for the products based on their requirements in the search bar by typing above-mentioned keywords.

Automatic Campaigns – Keywords Research

The Automatic Campaigns play the role of data mine that helps you find out the search terms of every customer on Amazon. These searches to identify your product can be best converted into ultimate purchase through automatic campaigns.With the help of specific keywords searched by online visitors & potential buyers, the Automatic Campaigns enable you to discover right keywords.

It is often suggested to find out the most perfect converting keywords from these automatic campaigns. Once you do it, you can simply add those keywords to the manual campaigns run by you. In this way,you will gain much control over the exact keywords – match type for objectives and bidding for absolute positions. This type of PPC campaign paves the way for hassle-free procedure of Amazon Keyword Research.

Significant Listing Keywords

You may not require taking resort to the idea of keyword stuffing so often. Keyword stuffing is the task of putting a number of keywords as possible into the product description, title, Seller Central back-end etc. But today Amazon does not allow so many characters in product keywords; therefore you should keep this fact in mind while selecting proper keywords. Use only those words completely related to your brand or products as keywords.

Dropping Bounces on Your Product Listing

In order to ensure finest Amazon Product Listing Optimization on your account, it is essential to reduce prolific bounces on your listing. An ideal product listing that converts well for making money assures best selling every now & then. In case maximum traffic is likely to bounce off your product page, Amazon will devalue your listing in its search results.

amazon brand registry

Get Rewarded with Amazon’s Brand Registry Program

Posted Posted in Data Entry & Management, ecommerce, eCommerce Catalog Management Services, eCommerce Services

Despite being a successful seller on Amazon, you may have some embarrassing experiences of facing issues or critical situations where you will find the content of your product changed by other sellers, more specifically a third party seller. But you should not have much worries on this ground as Amazon have profoundly thought about such issues. As a result, the Amazon’s Brand Registry offers a number of enhanced tools such as the Project Zero program and new Transparency by Amazon service etc. These tools help all the leading Amazon sellers stay away from those problems every now & then.

Amazon Brand Registry – Know Hook & Nook Particulars

In a nutshell, the Amazon Brand Registry is a lucrative advantage for all the reputed brand owners staying on Amazon. This Amazon program actually enables the verified sellers & brand owners to directly access to advanced reporting tools so that they can completely control their brands across this giant shopping platform. The latest Brand Registry program was launched in the month of May 2017. It was aimed at assisting brand owners to safeguard their registered trademarks as well as provide reliable experience to customers by giving access to image search, proprietary text, reporting tools and analytical automations.

Currently, the Amazon Seller Brand Registry owns a set of latest features and powerful programs to provide the authentic brand owners, so that they can create exclusive brand image on Amazon and extend their business apart from protecting their trademarks.

Amazon Brand Registry – Eligibility Criteria

How would you find whether you are eligible to apply for Amazon’s Brand Registry or not? For this essential application, your existing brand should carry a registered and active trademark in the countries where you’re looking to enroll your brand name. Moreover, the brand trademark should be either in the form of an image-based mark or a text-based mark with letters, words or numbers.Once your brand meets this eligibility criteria, you can easily step into the process of signing into Amazon Seller Brand Registry and enrolling your current brands thereafter.

Amazing Report Tools & Search Tools

Amazon, the giant selling platform has streamlined the process by which one can find cases of prospective infringement with general features that are specially designed for brands. Some of these exciting tools include Image search, Global search, Bulk ASIN search etc. These tools are truly effective for finding content in different stores on Amazon, product URLs, product listings and so on.

brand registry benefits
brand registry benefits

Authentic Brand Identity

It is the Amazon’s Brand Registry that provides you with complete control over the product pages displaying the name of your brand, thus paving the way for your customers to view the accurate information regarding your brand.This helps in building a powerful representation of your brand across Amazon.

Additional Hands-On Brand Protections

The Amazon Brand Registry takes resort to information provided by you about your brand to execute additional analytical protections that can promptly identify and remove bad listings from Amazon store. This is an exclusive feature of Brand Registry to offer you additional convenience as well.